Closed on Sundays.
Check out our currently available stock to find your perfect ride. Browse our bikes, book a test ride and enquire about your favourite model.
During the winter months, ensure your motorcycle’s battery is kept in tip-top condition. The Battery Charger Plus is the perfect companion for maximum service life and optimised performance of your bike’s battery. To help keep costs down for this year’s winter preparation, our Battery Charger Plus has been discounted to £99. Offer ends 31st October 2025.
Motorcycles from BMW are the first choice when it comes to choosing a used vehicle. Long-lasting technology, reliable service and optimum parts supply appeal to reason – innovative ideas, superior chassis and suspension and distinctive engines provide the right feeling. Added to this is a program specially developed by BMW Motorrad, where every motorcycle in this program undergoes a rigorous technical quality check ensuring it has an unbroken vehicle service history and will be supplied with an industry leading two years’ unlimited mileage warranty and two years’ Europe-wide emergency service cover.
Browse our BMW bike stock online and reserve today by clicking on the button below.
Finance available with BMW Motorrad Financial Services with Representative 9.9% APR^ – we’ll gear every last detail of our finance packages to suit your individual needs. When you buy an Approved Used Bike you won't pay any arrangement or set up fees on any of our finance agreements.
All-round peace of mind.
Relax and choose from wherever you may be, and then simply buy online from Group 1!
We are here to support you at Group 1. Our aftersales department is open, with safety measures in place. With In-Person, test rides, Virtual Appointments and Secure Click & Collect, we can also support your New & Approved Used Motorrad needs.
BMW Motorrad is excited to be returning to Motorcycle Live at the Birmingham NEC - 15 - 23 November.
Hosting a huge array of motorcycles from across the BMW Motorrad range, the stand will also be home to the always entertaining Make Life A Ride arena, where you can see the dynamic abilities of our bikes in the flesh.
You'll also get a chance for a sneak peek of our brand new, never-before-seen motorcycles!
The new BMW R 1300 RT redefines touring with its perfect blend of comfort and performance. With advanced technology and a powerful engine, it ensures a smooth ride, allowing you to enjoy every mile with confidence.
The BMW R 12 G/S combines iconic design with modern performance. Its styling pays tribute to the original G/S models, making it a true standout. Built for adventure, it delivers exceptional versatility on and off the road.
Enhance your riding skills to become a complete track rider.
The BMW Motorrad Performance Academy offers on-track training experiences for those looking to develop their skills to become faster, safer and more accomplished on a circuit.
Start your new life on two wheels with the BMW Rookie To Rider programme.
The BMW Rookie to Rider programme is a comprehensive package that can be tailored to your individual needs and gives you the opportunity to kick-start your motorcycle journey with BMW Motorrad.
Now offering free home delivery † when you purchase a new or Approved used BMW Bike.
† Ts&Cs apply, within 50 mile radius.
We are passionate about the bikes we sell just as much as our customers love riding them. Our enthusiasm and knowledge makes for a better quality of service. You will be welcomed with a smile and premium service. The team are always on hand for any questions you may have.
Terms and Conditions
Group 1 Automotive is a credit broker, not a lender.
^Representative 9.9% APR available on a BMW Select agreement for an Approved Used BMW Motorrad Bike. Retail customers only. Motorcycle condition, excess mileage and other charges may be payable. Finance available subject to credit acceptance to UK residents aged 18 or over. Guarantees and indemnities may be required. Terms and conditions apply. Optional final payment not payable if you opt to return the motorcycle at the end of the agreement (motorcycle condition, excess mileage and other charges may be payable). ‘BMW Select’ is a form of hire-purchase agreement provided by BMW Motorrad Financial Services, a trading name of BMW Financial Services (GB) Ltd, Summit ONE, Summit Avenue, Farnborough, Hampshire GU14 0FB. You will have a 14 day statutory right to withdraw from the agreement. Group 1 Automotive trading as Group 1 Norwich introduces customers to a selected panel of lenders, which includes BMW Motorrad Financial Services. We will receive a fixed commission for introducing you to BMW Motorrad Financial Services, calculated as a percentage of the amount you borrow. We do not have any discretion to vary the interest rate or APR you pay under your finance agreement. An introduction from us does not amount to independent financial advice.
Group 1 Retail Limited T/A Group 1 BMW Norwich, authorised BMW Motorrad dealer, is authorised and regulated by the Financial Conduct Authority (FRN 312637) for consumer credit and insurance distribution activities and is a Credit Broker not a Lender. We can introduce you to a limited number of lenders and their finance products. We receive a payment or other benefits from the lender if you enter into an agreement with them. This commission varies by lender and is based on a fixed fee or a fixed percentage of the amount borrowed. The interest rate offered to you is fixed by the lender. Finance is subject to status, terms and conditions. Further information is available on request.
Group 1 Automotive is a credit broker and not a lender.
*Finance is subject to status and available to over 18s in the UK only. Guarantees and indemnities may be required. Finance is provided by BMW Financial Services, Summit ONE, Summit Avenue, Farnborough, Hampshire GU14 0FB. Group 1 Automotive trading as Group 1 Norwich introduces customers to a selected panel of lenders, which includes BMW Motorrad Financial Services. We will receive a fixed commission for introducing you to BMW Motorrad Financial Services, calculated as a percentage of the amount you borrow. We do not have any discretion to vary the interest rate or APR you pay under your finance agreement. An introduction from us does not amount to independent financial advice.